Creative Disruption: What you need to do to shake up your business in a digital worldAuthor :
Paperback
Published : Thursday 23 September 2010
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Description
How can you survive the ferocious demands of making your business competitive in the digital world? How do you cope with market disruption and challenges? Will your company have the successes of Google and eBay or will you fade away like Tower Records and Encyclopaedia Britannica? Will your innovative start-up have the strength to carry on?
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